DWLA Woman Leader Spotlight Story:
Sindy Miller
Supervisor | NJ&A Pizza| Salt Lake City DMA
Interviewed and Written by: Kelly Ramos
Some leaders are built in classrooms. Others are built in the rush, on the make line, in the walk-in, in the moments where you either rise or quit.
For Sindy Miller, leadership has never been theoretical. It has been earned through grit, service, and an unwavering commitment to people, often while carrying more than most could imagine. Today, Sindy is a Supervisor for NJ&A Pizza, supporting six of the organization’s 11 stores in the Salt Lake City DMA. But her Domino’s story started long before a title and long before anyone could predict the impact she’d have on the brand and the people within it.
From a Small-Town Pizza Shop to a High-Volume Campus Store
Sindy began her Domino’s journey in August 2013, after moving to Utah for college. She walked into a corporate Domino’s store near campus thinking she understood pizza. She had two years of experience at a small mom-and-pop shop in the Texas Panhandle, where the business was community-first and relationships were everything.
Then Domino’s reality hit. This was a fast-paced, high-volume world. The store had recently achieved its first Rolex for doing over $40K/week, and Sindy quickly learned that Domino’s is a different kind of performance, one built on systems, speed, precision, and team execution.
One person in particular helped shape her trajectory early, her GM Robbie Snelson. He saw Sindy’s potential and pushed her forward. She became an Assistant Manager in 2014, and by 2016, Sindy stepped into her first General Manager role.
And she didn’t just step into it, she exploded into it.
A 19-Year-Old GM. First Time Homeowner. A 98 OER.
At just 19 years old, Sindy bought her first house and took on her first GM assignment: Store 9104 in Utah. Her first OER as a GM? A 98 out of 100, missing only two points. She was competing with veteran managers, winning awards, and showing up everywhere, hungry, driven, and relentless in her growth.
But Sindy’s path wasn’t just about performance. It was about survival and building stability she never had.
Raised in and out of foster care, Sindy learned early how to fight for structure, security, and belonging. Domino’s became more than a job. It became a place where she could build a future.
Motherhood, Maternity Leave, and a Restart She Didn’t Ask For
In 2017, Sindy became pregnant with her daughter, Dakota, and gave birth in 2018. At the time, Domino’s did not offer maternity leave the way many people expect today. Sindy was told she had two weeks of PTO, and then she needed to return or risk losing her store. With no family support system to lean on, Sindy did what many women are forced to do: she made impossible choices. She took four weeks total; two paid, two unpaid and returned to work to keep her life afloat.
When she came back, she had to step down into an Assistant Manager role at her original store, 7501, even after proving herself at the highest level.
That could have been the end of her story. Instead, it became the chapter that defined her.
Back to GM. Back to Winning. While Raising a Newborn.
Within six weeks, Sindy was asked to open another store, Store 9112 (December 2018). She earned two five-star evaluations, mentored new GMs, and frequently left her own store to support others across the market; helping identify gaps, build plans, and drive results.
At the same time, she navigated the very real realities of being a working mother in operations.
Sindy shared that early in that return, she didn’t even have a dedicated space to pump. She would use a closet and careful not to close the door fully because it could lock. She pumped breastmilk while keeping the door cracked, balancing motherhood and leadership in a way that’s invisible to many but deeply familiar to women in the field. Still, Sindy’s focus never shifted from her people.
During this season, she promoted five managers to GM, while maintaining high standards and building talent around her.
From High-Volume GM to OER Coach: Leading at Scale
In January 2020, Sindy transitioned into the corporate field organization as an OER Coach, a role she held until 2023. She supported massive regions at one point covering hundreds of stores and learned what it truly means to lead through crisis.
During the Texas freeze, Sindy watched stores run out of food in a single day. During hurricanes, she traveled to impacted areas to help keep doors open and communities fed, sometimes working in stores she’d never been in, and for franchisees she’d never met. Sindy shared a powerful belief that continues to guide her:
“We are the first to open, the last to close, and we’re still trying to be number one in our community every day.”
Building the OA and Training the Next Generation
In 2023, Sindy became part of the team responsible for helping build and roll out the Operations Assessment (OA)—supporting franchisees across multiple states and onboarding new OA Coaches. She described the experience as getting to meet “superheroes” leaders from across the system, while helping introduce a new standard and toolset.
Sindy’s career at Domino’s has always expanded beyond the job description: she has trained teams, supported supply chain operations during crisis, traveled where needed, and served as a connector between people who needed resources and people who had answers.
A New Chapter: Supervisor in a Transitioning Market
In October 2024, when the corporate stores in Arizona and Utah were sold, Sindy got a call from a familiar leader: Wesley Keetch, a former corporate operator who had just stepped into franchise ownership. The situation wasn’t polished. The stores were in rough shape. Staffing gaps were severe. Systems were inconsistent.
With little formal transition time, she became a Supervisor supporting a fast-changing group of stores—stabilizing operations, rebuilding teams, and developing “baby managers,” as she lovingly calls them: leaders who need coaching, nurturing, structure, and belief.
Despite the challenges, Sindy shared a huge win, in 2024, her five-store group averaged a 23.7 ADT and finished the year at a 4.50 OA average, while developing a young leadership bench and rebuilding consistency from the ground up.
And in 2025, she added a sixth store, describing the leap with honesty:
“Five is heavy. Six is a lot.”
The Advice Sindy Wants Every Woman Leader to Hear
When asked for the best career advice she could give, she said , “Make the call. Ask the question. Domino’s is surrounded by knowledge, don’t live on your own island.”
She shared how relationships, mentorship, and the courage to reach out have been the difference between burning out and breaking through.
Her greatest mentor? Wesley Keetch, for picking up the phone every time and believing in her ability to grow, even when Sindy questioned it herself.
Wesley and wife Rebecca Keetch were asked about Sindy’s leadership and organization impact and this is what they had to say; “Wes and I feel very fortunate to have Sindy on our team. Her passion for the brand and her people is one of the things that sets her apart. Simply put, she cares. She cares about product, service and image, but she also cares about each customer that comes through the door and wants to give them the best possible experience. She has inspired other women in our organization to become managers and see the power of possible.”
Why Sindy’s Story Matters
Sindy’s journey is not just impressive, it’s representative of what women in Domino’s do every day, build teams, raise families, lead through change, stay resilient, keep communities fed, and keep showing up, even when the system isn’t built with them in mind.
As Sindy put it, when she became a GM in a room of 70 leaders, only four were women. The landscape is shifting, but only because women like Sindy keep pushing the standard forward and bringing others with them.
That is exactly why the DWLA exists, and it’s exactly why Sindy Miller is a leader worth spotlighting.
